The Charlotte Shortlist · 2026

Made Outside

Best for cPG and B2C brands

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Headquarters2108 South Blvd., Suite 102, Charlotte, NC 28203
Founded2018
SpecialtiesBrand strategy, Brand identity, Packaging design, Web design
Overview

Women-owned branding and packaging studio for food and beverage, wellness and natural products brands, from CPG start-ups to Fortune 100 companies.

Highlights
Founded by Kara Hollinger in 2018
Women-owned and women-led
Best of Show and two Gold ADDYs at the 2023 Charlotte American Advertising Awards for Poppy Hand-Crafted Popcorn
Studio in South End, Charlotte
Top clients
  1. 01Le Creuset
  2. 02Natalie's Orchid Island Juice
  3. 03No Evil Foods
  4. 04Poppy Hand-Crafted Popcorn
Google rating

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